Hopkins Printing把客户满意度放在首位

Hopkins Printing puts customer satisfaction front and center

The team at Hopkins Printing in Columbus (Ohio, USA) loves to solve a challenge. Their attention to detail, responsiveness, and commitment to technological advancement has kept Hopkins succeeding in a competitive marketplace.

Roy Waterhouse, General Manager

Hopkins Printing has been in business for over 45 years. This award-winning commercial printer consistently exceeds customer expectations as a trustworthy, accurate, and responsive partner that cares for its client’s business. The company services banking and financial institutions, local and state associations, and retail and insurance market segments.

“We strive to create an environment that surpasses client expectations,” explains Roy Waterhouse, General Manager at Hopkins Printing. “We do not make excuses; we provide solutions. We follow through with what we say we will do. Customers experience our commitment and entrust us with their business. Most of our clients have been with us for many decades.”

Helping employees achieve more

Along with exceeding customer needs, Hopkins’ management routinely improves internal job duties. The company values employees and seeks ways to make their job functions easier. At Hopkins Printing, helping employees achieve better work outcomes results in a win for everyone.

When the team at Hopkins heard that ECO3’s SPIR@L screening would streamline the color process for the press operator, they wanted to see it in action.

SPIR@L screening improves print manufacturing by replacing conventional dots with spiral shapes. The patented SPIR@L dot structure requires less ink to reproduce high-quality images. Using less ink produces high-quality images with finer details and consistency, all while having greater control of the press.

According to Roy Waterhouse, SPIR@L screening runs less ink to get up to color through GCR and UCR technologies. Less ink means less water on the sheet, so the operator can get up to color faster.

“It makes it easier to run the press since there’s less water,” says Roy Waterhouse. “We try to do anything we can to make jobs a bit easier. SPIR@L allows a straightforward way to keep the color stable, and that matters to us.”


The solution’s smooth transition from positive to negative spirals and minimum white gap results in clear image rendering. SPIR@L can be set up according to the manufacturer’s preferences: different curves and groove area thicknesses can be selected depending on the press and paper used to achieve high-quality print at the lowest possible cost.

After testing SPIR@L for a month, Hopkins received some interesting feedback from a customer during a press check.

“Before we ever said anything externally about a new screening technology, one of our national retail clients told us the images looked crisper and sharper than before,” said Roy Waterhouse.

“SPIR@L makes it easier for the operator to run the press and makes sharper, more vivid images for our customers.”

Putting the customer front and center

SPIR@L is assisting Hopkins in its mission. Attention to detail, commitment to technological advancement, and team-building efforts create an environment where customer needs are exceeded. Critical success factors for Hopkins are finding timely ways to produce the most challenging projects, offering consistent print quality, and being trustworthy.

Roy Waterhouse explains, “Anybody can mouth the words, but we have employees who will stay late on a Thursday night at 7 o’clock to meet a client who wants to double-check a product before it goes on press. That is what we mean by putting customer service front and center.”


Join our #APOGEE20 contest

To celebrate the twentieth anniversary of Apogee, we sent an M&M surprise pack to our European Apogee users. In other regions, local ECO3 teams set up similar programs.

We hope our loyal workflow customers have been enjoying the delightful treat we sent their way and we’re excited to announce a contest to double the fun! To participate in our M&M Photo Contest, all you have to do is share a captivating image featuring at least one ECO3 M&M on either LinkedIn or Facebook.

Here’s how to enter:

  1. Get creative: Unleash your imagination and come up with a fun image that shows one or more of the ECO3 M&Ms we sent you. Feel free to include props, use your prepress office as a background, or include your own smiling face to add that personal touch! If you’ve already eaten all the M&Ms, you can still participate using a quote about what you like about Apogee, which your favorite function is or what you consider to be the best Apogee release ever.
  2. Post it: Share your masterpiece on LinkedIn or Facebook using the contest hashtag #APOGEE20. This will help us find your entry and include it in the selection process.

The contest will run until the end of July, giving you ample time to capture the perfect shot. Remember, originality and creativity are key to catching our attention and increasing your chances of winning.

Now, let’s talk about the amazing prizes that await our lucky winners! Two fortunate individuals will be selected from all the online entries. Each winner will receive a mega M&M pack to satisfy their sweet tooth and share with colleagues, friends or family. They will also have the opportunity to choose between two fantastic rewards:

  1. A full day of workflow training, focussing on a topic of your choice: Enhance your productivity and streamline your daily tasks with this comprehensive training program.
  2. A free one-year subscription license for a new Apogee option of your choice (excluding SPIR@L & SolidTune): Extend your Apogee workflow with an additional option! 

So, what are you waiting for? Grab your camera or your phone, unleash your creativity, and let the M&Ms be your muse. Winners will be announced on our LinkedIn and Facebook social media channels.


Ten reasons why you need a web-to-print solution

Learning how an online e-commerce platform can take your business communication to the next level takes just three minutes. Discover below what a web-to-print storefront can do for your company.

Create a library of print products

Web-to-print makes it easy to offer an up-to-date catalog of print products. New stationery, brochures, leaflets, catalogs, or displays are instantly available. It resolves the issue that 84% of marketers have already experienced: distributing outdated marketing materials because of slow or inaccurate internal supply chains.

Order print anytime and anywhere

Over 85% of the people with internet access have experience with online purchases. They increasingly expect the same tools to be available in their work environment. Web-to-print gives them those possibilities, regardless of their location or time zone.

Streamline the purchasing process

A web-to-print system improves end-to-end visibility by providing its users with a uniform way of ordering print and managing delivery. It reduces the number of people and steps that are involved in obtaining print material. The result is a shorter time from concept to marketplace.

Make it easy to customize print

An Online Editor enables users to design and edit their documents while maintaining brand guidelines. Occasional users will appreciate the easy-to-use forms that allow them to personalize cards, letterhead or posters. Power users will like the advanced editing capabilities for creating visually rich, multi-page publications.

Effortless repeat orders

Web-to-print users can see their purchase history and reorder print with just a few mouse clicks. They can even reorder personalized documents and make last-minute changes if needed. This saves time and avoids double data entry.

Implement an order approval cycle

You can configure that all orders have to be approved before they are forwarded to the print service provider. An e-mail can inform you about pending orders requiring approval. This allows you to monitor spending and validate the content of personalized documents.

Keep track of order fulfillment

Users can check the status of pending orders at any point in time. They get an e-mail confirmation of each order, a notification when it ships and the option to track delivery by services like UPS, FedEx or DHL. This avoids time-consuming phone calls and interruptions.

Keep track of inventory

33% of marketers surveyed by a CMO Council study had no form of inventory management and significantly more had no real-time access to inventory or utilization levels. An e-commerce platform enables you to keep track of your inventory of both print and non-print products.

Monitor costs

Administrators can view sales graphs online or export an Excel spreadsheet that provides data about all the orders for a specific time frame. This makes it easy to monitor the effective use of print.

Save time

An online print store reduces the number of people and steps that are involved in obtaining print material. The result is shorter time from concept to marketplace.

全新Amfortis v2丨易客发(ECO3)宣布进一步研发包装工作流程解决方案

全新Amfortis v2丨易客发(ECO3)宣布进一步研发包装工作流程解决方案





——Andy Grant,易客发(ECO3)全球软件主管



为Amfortis添加了另一个级别的自动化,Amfortis v2引入了Autofill,这是一个新的生产力特性,旨在增强版本管理。它的工作原理是将不同的工作组合在最佳的纸张布局中,以最大限度地利用打印机并加快交货时间。为了节省纸张以提高可持续性,还开发了更好的处理溢出重叠的方法,即在一个地方手动更改会自动应用于相同布局中的所有类似重叠。






Amfortis v2引入的新功能是WebApproval,它通过提供一个易于使用的工具来查看和批准打印就绪文件,从而简化了打印买家和客户之间的沟通。

“全新的Amfortis V2.0功能使我们能够高效和高度自动化地生产包装作业。”
Andy Grant总结道:“我们的重点是满足客户的需求,在Amfortis v2中,我们大大改进了我们的包装产品,为印刷商提供了巨大的竞争优势,这将帮助他们将业务提升到一个新的水平。展望未来,我们现在已经准备好迎接下一个挑战,因为我们将继续为包装建立一个专门而全面的生态系统。”



我们的解决方案旨在在印刷过程的每个阶段提供更高的生产力、更低的成本和更加环保的结果。YOU PRINT. WE CARE.